I am an enthusiastic graphic designer, I have been fortunate to explore various design practices and perspectives, from intercultural to decolonized design, as I have transitioned from China to America.

Currently, I am pursuing my second master's degree in the Design and Environmental Analysis program at Cornell University. I invite you to join me in my world of design and photography utopia.

Linghao Li |李凌昊
MA Design in D+EA ‘24 
MA Graphic Design and Visual Experience ‘22
BFA Visual Communication Design ‘16
Cornell University|SCAD|TAFA
+ 1 912-391-7213 | ll933@cornell.edu
Behance / Instagram / Linkedin / Mail

Design Works
Photography Works
Research Topic
About Myself
Resume/CV

Graphic design isn't just a profession for me; it's a fervent passion. While I may not be able to pinpoint a singular 'design style' that defines me, I take pride in my prowess in illustration, my affinity for font design, and my meticulous approach to typesetting. The entire design process, from conception to realization, brings me immense joy.

Having received the most structured and comprehensive design education in China, coupled with diverse professional experiences, I thought I had a firm grasp on the design world. However, when I set foot in the United States in the summer of 2019, I was introduced to a radically different design education paradigm. This shift prompted introspection: What, at its core, is design? A question so fundamental, yet one that I found myself grappling with, despite it having been posed and answered myriad times before. This existential design quandary propelled me towards the scholarly realm of design research. While I may still be searching for that elusive answer, my unwavering faith in the transformative power of design remains intact. Welcome to my envisioned design utopia.

SongGuang Font - a Mongolian Font Design
Lucky Love - an Information Design
Entangled- an interactive exhibit proposal
Daily “AI” Poster
My Powerpuff - a Typography work
One Time, One Memory, One Story
Martian Language - a Typography work
Please Stop Stealing Sheep
The Perfect Human
Hello World - a Themed Exhibition
Wish You a Happy New Year
HARBIN Architectural Forest
The Apotheosizing Tales of Mine
Oi! Matcha - An Illustration Design
Love’s Poison - a Lable Design
The Hitchhiker’s Guide to the Galaxy
Illustertion Collection II
Tarot in Y2K
Illustration Collection I
Daily Poster Exercise
More Case

LOVE's POISON

A LABLE DESIGN WITH CHINESE POISON
IN WuXia STORY



    • 04/2015

    • For my undergraduate product packaging design course, I embarked on a unique project that allowed me to delve deep into the realm of conceptual design. I was captivated by the idea of a 'love potion' and decided to craft a virtual product packaging around this intriguing concept. My initial inspiration was drawn from the labels often found in traditional Chinese 'martial arts' tales. Using this narrative as a foundation, I evolved my idea into 'the elixir of love'. Through this, I aimed to encapsulate the often irrational and passionate nature of love that many of us experience. It led me to ponder: If love were to be commodified, how would we package and market such a profound and intangible emotion?